Announced by Tectoy in June 2024, the Zaenix laptop line seems to reach the domestic market. One of those responsible for publicizing the launch of the product, influencer Pedro Caxa revealed that he no longer leads the company’s marketing department, that would have lost employees from various sectors.
In a video published last Friday (14) in his Instagram account, Caxa said he left the company in February this year, along with other professionals whose names were not shared. He also explained that after the portable PC was announced at Gamescom Latam, a process of internal discomfort began in the company.
Caxa explains that, in its understanding, the transire, current owner of Tectoy, has a different view of the hardware than the team that worked on its disclosure. With this, many of the programmers and marketers who worked at the release of Zeenix have decided that it was no longer worth continuing within the company.
Teams asked to be fired from Tectoy
In a message published in X, Caxa reinforced the version that it was not Tectoy who made the decision to end the teams of Zeenix. The layoffs (or warnings that they were desired) would have left directly from the employees involved with the projectwho no longer believed in the direction he was following.
At the omelette, the company’s advisory states that the changes in its team will not impact the launch of the laptop into the country. She is working with two product models: Lite, with more modest specifications, and Pro, which promises to be more able to deal with heavier games.
So far, she has only started the pre-sale Lite version in a $ 2,699 “promotional lot”, which has already been sent to her buyers. Since its official announcement, the Zaenix line has generated some controversies that have been involving from its pricing to the fact that hardware has only product reschedules for a long time in the Chinese market.
In a statement sent to the adrenaline, The company said the impression is incorrect. According to her, so that the Zeenix could be marketed in Brazil, it was necessary for the devices to suffer electronic adjustments to receive the validation of Anatel. In addition, the operating system and available applications were fully located for Brazilian Portuguese.
Source: omelet, IGN
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Source: https://www.adrenaline.com.br/games/tectoy-perde-equipes-de-desenvolvimento-e-marketing-do-zeenix/
