It looks like the PlayStation Portal continues to be an unexpected success (at least for those who questioned its usefulness). According to analyst Mat Piscatella of Circana, the PS Portal is the best-selling accessory in dollars (US$) in the month of July and the best-selling year-round seller (US$) in the United States.
We would like to point out that the PlayStation Portal data refers to the United States market. However, it serves as a good barometer of performance, since the US is one of the strongest markets in the world in the gaming industry. According to Piscatella, “consumption of accessories grew 4% compared to the same period last year“.
PlayStation Portal was the top selling accessory by dollar units [US$] in July and to date in 2024. DualSense Midnight Black is the best-selling in units in July and to date in 2024
We emphasize that Piscatella makes a distinction between units and dollar sales. In other words, the PS5 DualSense Midnight Black has sold more units so far, but the PlayStation Portal moved a lot more money for Sony. Let’s follow and see if by the end of the year the Japanese company’s portable will continue to do well in the United States.
PlayStation Portal exceeded expectations and was not expected to turn a profit
According to Sony itself, the PlayStation Portal is a niche product that is not focused on making a profit. However, analysts have already pointed out that sales of the PS Portal are above expectations. The product continues to receive updates with a focus on connectivity.
The PlayStation Portal was even hacked to play PSP games, but Sony has fixed the problem. It remains to be seen whether Sony has any additional plans with the handheld, as well as with the PSVR 2’s PC adapter, which has received a lot of criticism.
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According to Piscatella, the US spending on accessories grew 4% in Julycompared to the same period in 2023. The numbers reached US$ 184 million and a good part of the accessories sold were the DualSense Midnight Black and the PlayStation Portal. In addition, he also highlighted good sales of gamepads in the accessories sector.
Fonte: Insider-Gaming
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Source: https://www.adrenaline.com.br/games/playstation/playstation-portal-continua-vendendo-bem-superando-expectativas/
