Intel has 0% GPU market share

A Intel may still be a dominant player in the PC gaming market, as it sells the majority of all processors for PC — and these chips have integrated graphics built into them — but when it comes to their presence in the dedicated graphics card segment we can’t say the same.

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Intel lost a measly 2% of market share

According to analyst firm Jon Peddie Research, PC graphics card shipments are expected to increase to 9.5 million units in Q2 2024 (a 9% increase from Q1).

This is a surprising statistic, as the 10-year average shows a 7.1 percent drop during the second quarter. JPR attributed the gain to the launch of new boards in the first quarter.

However, the most interesting thing remains the ongoing war between AMD, Nvidia and Intel in the dedicated graphics card market. And in this war Intel is now controlling exactly zero percent of the PC graphics card market. That drop actually occurred earlier in the year, JPR reports, after falling by a minuscule 2% a year ago.

GPU market has only two competitors (in theory)

This makes the PC graphics card market a two-horse race. Well… sort of. Nvidia holds such a dominant market share (88%) that the company essentially controls the market entirely.

A year ago, Nvidia held an 80% share, with the rest ceded to AMD and Intel. Today, the 12% of the PC graphics card market that Nvidia doesn’t control has been ceded exclusively to AMD.

“The add-in card market continues to surprise and amaze market observers who have predicted its demise for decades,” said Jon Peddie, president of JPR, in a statement. “With a small dip in Q1 (typical for the season), we’ve seen four quarters of growth. However, overall shipments are down compared to two years ago, so this isn’t encouraging. However, we remain optimistic about the future and the amazing games that lie ahead that will demand all the performance that an add-in card can offer.”

E a GPU Intel Battlemage?

There’s a bit of irony in all of this, given that Intel just launched its Lunar Lake mobile processor for laptops. Inside Lunar Lake is a new Xe2 graphics core, which Intel plans to bring to market as (potentially) a GPU known as Battlemage.

But Battlemage is already delayed, with Intel having previously predicted a 2023 launch. Meanwhile, Nvidia’s upcoming GeForce 5000 series (“Blackwell”) is eagerly anticipated and expected to launch soon.

The good news, according to the JPR analyst, is that PC graphics card prices should remain stable until Nvidia and AMD release their next-generation GPUs. Whether Intel can regain some market share while competing against these chips, however, seems like it would require something close to a miracle to pull off.

Source: PCWorld