Beelink announces mini PC with Ryzen AI 9 HX 370 for $999

Well-known mini PC maker Beelink has announced that its new SER9 with Ryzen AI 9 HX 370 will cost $999. For a company that focuses on “value for money”, the price seems to have disappointed many fans. And it could be that the cost increase is coming directly from AMD, which is reportedly charging significantly more for its Zen 5-based Strix Point APUs.

One big difference with the Beelink SER9 is that it offers the user a lot of control over the processor’s TDP. Officially, the Ryzen AI 9 HX 370 operates between 15W and 54W, but the Beelink mini PC lets you take this number up to 65W by tweaking the system’s BIOS.

The manufacturer also says that even with the high TDP, the SER9 still operates silently, below 32 dB. This would be due to the custom MSC 2.0 cooling system, which uses a single fan and vapor chamber. In addition to the processor, we have 32GB of soldered LPDDR5X memory.

Beelink’s mini PC comes with two speakers and an omnidirectional microphone for voice commands to AI. In terms of connections, we only have one USB4 port and no OCuLink connection for an external GPU, which has become common in mini PCs.

As mentioned in the title and at the beginning of the post, Beelink’s new SER9 mini PC costs $999. That’s a considerable jump in price compared to other products in the same style. Last year, for example, the same manufacturer introduced the GTR7 in the $700 range.

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The explanation for this, according to VideoCardz, would be the Ryzen 9 AI HX 370. Apparently, AMD is charging much more for Strix Point APUs, compared to the previous generation Hawk Point. The information would have been confirmed by representatives of companies working with the product. In other words, we will probably see this increase in the price of mini PCs from all brands.