After speculation and rumors about AMD’s new GPUS line, the company’s CEO, Lisa Su, confirmed that Radeon RX 9070 will be officially launched in early March. The information was released during the fourth quarter financial results conference of 2024, where SU highlighted the focus of the new sign in the enthusiastic public, ensuring significant improvements in performance and efficiency.
Our priority is to deliver an optimized product to the enthusiastic audience, ensuring a premium experience without inflating prices. The RX 9070 will be a milestone in performance and accessibility
Dr. Lisa Su, CEO da AMD
Rumors anticipated the date, but made a mistake
In late January, speculation indicated that AMD could hold a special event to announce the Radeon RX 9070 series in late February.
Although this rumor has approached reality, official confirmation has now come, clarifying that the sale of the GPUS will happen even in March. The manufacturer maintained the strategy of avoiding pre-sale, opting for direct launch in the market.
FSR 4 optimization and support
Another point highlighted by the CEO was the importance of optimization for the new GPUS line. The RDNA 4 architecture will bring significant advances in efficiency, including lightning tracking improvements and Improved FSR 4 support.
AMD emphasizes that the RX 9070 is not a product focused on the high end segment, but for the enthusiastic audience seeking a balance between performance and price.
In Game Charts, the recipe fell year after year, as we accelerate the channel’s flow in preparation for the launch of our next generation GPUS from the Radeon 9000 series. Our focus with this generation is to meet the largest portion of the enthusiastic market Games with our new RDNA 4 architecture 4. RDNA 4 offers a significantly better ray tracking rate and adds AI upscaling technology support, which will feature high quality 4K games for conventional players when the first Radeon 9070 GPUs are released on beginning of March
Dr. Lisa Su, CEO da AMD
Prices and availability
Despite several speculation about Radeon RX 9070 prices and its XT variant, AMD has denied that it planned to sell the XT version for $ 899, contrary to information recently released by European stores.
The information has caused confusion among consumers, but the company ensures that its prices will follow a competitive strategy against competition.
With the arrival of Radeon RX 9070 on the market in March, players will be able to test the promises of optimization and support to FSR 4. Now, it remains to wait for the NVIDIA response, which has already confirmed the release of RTX 5070 to late February.
Source: AMD
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Source: https://www.adrenaline.com.br/amd/amd-radeon-rx-9070-data-lancamento-confirmada-marco/
