CES 2025: L’oreal’s Cell BioPrint Analyzes Your Skin and Tells You What You Need to Use to Slow Aging

During CES 2025, one of the highlights that caught attention in the beauty technology sector was the Cell BioPrint, an innovative device from L’Oréal that promises to revolutionize skin care, mainly by providing skincare tips for those who are not professionals in the subject.

Developed in partnership with Korean startup NanoEntek, the device aims to analyze the user’s skin and provide personalized advice to delay signs of aging. The proposal is to use science to bring unique and targeted solutions for those who want to take care of themselves.

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How Cell BioPrint works

Cell BioPrint works based on advanced technology that combines skin protein analysis with detailed images of the user’s face.

The process begins when the user first applies an adhesive facial tape to the cheek. This tape is then dipped into a buffer solution. The solution is then placed in a cartridge that Cell BioPrint analyzes.

In addition, the device also takes photos of the face and the user answers questions about skin concerns and signs of aging, so that the analysis is even more complete and personalized.

The technology behind the device and advantage of customization

What sets Cell BioPrint apart is its use of proteomics, a field of biology that studies the structure and function of proteins. This technology allows the device to assess how the skin is aging and give personalized advice to improve appearance and delay aging.

Furthermore, the device promises to predict future aesthetic problems, such as hyperpigmentation or enlarged pores, before they even become visible.

Customization is one of the great attractions of Cell BioPrint. This is because nowadays the beauty market is full of products and influencers that end up bringing very generalized care solutions.

The device, however, brings an individualized approach, indicating which ingredients and treatments are most effective based on each person’s specific biology. L’Oréal revealed that it believes this personalized approach can transform the consumer experience and make skin care more efficient and accessible.

Ease of use and availability

Another positive point of Cell BioPrint is its ease of use. L’Oréal claims that the complete process takes just five minutes and can be repeated as many times as the user desires, which helps track changes in the skin over time.

Although the technology is promising, Cell BioPrint does not yet have a defined launch date for the general public. Initially, the device will be tested in Asia throughout 2025, but the company has not released information on pricing or global availability.

Fonte: theverge